Monday, April 7, 2014

Salomon X-Trail Pilipinas 2014 Media Launch

Despite my ongoing hiatus, I was still blessed to be invited on the media launch of one of highly anticipated trail running event which is scheduled to happen in key countries and cities in the region namely, Malaysia, Singapore, Taiwan, and the Philippines. Big thanks to Titanium Runner.

It was a very hot day, and going out of the office to attend this event might turn out to be a bad idea. However, as the event progresses, the program starts to tickle the runner within me. A short animated fly-by on the route gives me the feeling of excitement on this upcoming trail run. Judging by the elevation profile and its technicality that was presented, madami nanaman ang mapapa - "RUTANG-INA". (sorry, no translation available.)

Drooling? So am I!!!!!
My wife and I had experienced a couple of "buwis-buhay" trail running events. Each were unique and very challenging. Captivating views and experiences are all out there just waiting for the runners - which make trail running more fun and fulfilling. I cant wait until Saturday to what this trail running event has to offer for the runners. Are you registered? See you there!

Photo Credit : Rodel Montejo (thanks bro!)

These are the people I'm missing on my hibernation : Photo-bombing coaches! 


As the number one footwear brand in trail running, Salomon is proud to hold another round of its long-running X-Trail Run, which is scheduled to happen the 12th of April 2014. Having attracted numerous participants from all over the Asia-Pacific Region, this series of trail running events has always been filled with various participants, from newbies to hardcore loyalists of the Salomon brand. Hence, the brand has made it a point to keep things exciting and challenging for everyone, offering various types of races – adventure, offroad runs, even mountain runs, making the Salomon X-Trail Run something to look forward to each year. 

The Global ‘X-Trail’ branding is categorized as a technical trail running race, with a mix of different terrain surfaces, which include dirt, rocks, sand and concrete paths. The most recent Salomon Pilipinas X-Trail Run was held at Tagaytay Highlands and Hamilo Coast, registered the most number of short-distance trail runners, totaling to over 1,000 trail runners. 

This year, the brand is happy to be going back to Hamilo Coast, which is famed for its trails, vertical ascents and steep descents. This year’s X-Trail Run will be offering three distances – 6km road to trail, 12km road to trail, and the much anticipated 24km & 32km mountain run. These are perfect for all types of trail runners and outdoor enthusiasts who want to test their skill and endurance in the sport. 

Aside from enthusiasts, the X-Trail run is also very much geared towards providing the perfect challenge for beginners, who want to give trail running a try. As for those who are already into road running, the X-Trail run is a great way of taking things to the next level. This race category will be a perfect introduction to the trails for them, with majority of the 6km distance on the road. Meanwhile, the 12km road-to-trail category is a distance targeting beginners in trail running who can already endure longer distances of road running. This is the perfect distance for them to take their trail experience higher. Trail and road ratio for this distance is 50-50.

The much anticipated Mountain Run is a distance catered to experienced runners. This year, there will be two distances for this category: 24KM & 32KM. It’s named as ‘Mountain Run’ due to the steep ascents and descents, which simulate skyrunning—something which Salomon is known to excel in. It’s a ‘hardcore’ route for trail runners who want the real “Salomon Experience”. 

A brand developed by mountain sports athletes, Salomon remains to be top of mind when it comes to trail running as well as mountaineering gear as it best supports the various needs of outdoor enthusiasts whichever location they choose to go to.

The Salomon Xtrail Run Philippines 2014 Race is a GREEN RUN. No disposables will be provided at the hydration stations. All participants MUST bring their own provisions.

The Salomon Xtrail Run 2014 is in cooperation with AXN as the official TV partner, powered by Gatorade, R.O.X., and Suunto with official venue partner: Hamilo Coast and Wave 89.1 as the official radio partner. This event is also sponsored by Pico de Loro, Pico Sands, Nalgene, Sea to Summit, Otterbox, EcoXGear, Honey Stinger, Monster Energy, Vaseline Men, Spy eyewear & Primer Group of Companies. Thanks to our media partners The Philippine Star, Philippine Daily Inquirer, Runner’s World, MultiSport, Animo Magazine, Travelife, OneSport Magazine, Pinoy Fitness .com, &

Salomon is exclusively distributed by the Primer Group of Companies, Asia's next retail giant.

1 comments so far. What are your thoughts?

  1. Very informative, keep posting such good articles, it really helps to know about things.


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